CATEGORY
Restaurant
CLIENT
PLATFORM
Facebook & Instagram
THE BACKGROUND
The Kallisto is Islamabad’s new identity: an experience in fine dining that everyone can afford. A ‘must-visit’ for all those living and visiting Islamabad and Rawalpindi.
The team from Kallisto came to Digitally Up with the primary goal of driving a high quantity of quality student leads via direct response Facebook & Instagram advertising.
THE RESULTS OVER THE LAST 90 DAYS
LEADS
3467
COST PER LEAD
$24.43
RETURN ON AD SPEND
145%
THE APPROACH
COMPELLING AD CREATIVE DEVELOPMENT
Direct response copywriting
Graphic design
Social video production
CAMPAIGN SPECIFIC LANDING PAGES
eCommerce LP development
Brand specific ad destinations
Conversion rate optimisation
DIRECT RESPONSE FACEBOOK ADVERTISING
High value audience development
Creative & audience optimisation
Dynamic product ads